Risk to check
Finish should follow shelf cue, buyer expectation, handling marks, and whether a window or metallic detail is doing the selling.
Evidence needed
Review proof, sample fill, seal checks, closure fit, print tolerance, and shipping behavior before scale.
MOQ planning
Planning range: start around 100+ pouches per SKU for validation runs; confirm final MOQ, proof timing, and production lead time by size, material, finish, and SKU count.
Failure modes
Common failure modes include weak seals, unclear hierarchy, poor fill fit, feature choices that do not match product behavior, and artwork that cannot adapt across SKUs.
Quote inputs
Fill weight, Handle need, Origin copy, Shelf set