Risk to check
A larger standing footprint only helps when fill weight, side panels, and channel economics justify the format.
Evidence needed
Request film structure guidance, compatibility notes, and the tests needed before production approval.
MOQ planning
Planning range: start around 100+ pouches per SKU for validation runs; confirm final MOQ, proof timing, and production lead time by size, material, finish, and SKU count.
Failure modes
Common failure modes include powder in the zipper, clumping from moisture, dusty seal areas, unclear serving panels, and a pouch that tips because headspace was not planned.
Quote inputs
Powder weight, Scoop need, Claims panel, Flavor count