Channel focus
sell-in story, sample kit coherence, case-pack assumptions, and buyer-ready SKU hierarchy
Sample SKUs
Classic, Spicy, No Sugar, Smoky
Channel risk
The pouch must be easy to dispense and compatible with sauce chemistry.
Validation
Confirm formula compatibility, viscosity, fill volume, spout diameter, cap torque, headspace, leak testing, and whether the pouch needs a standing base after partial use. Common failure modes include leaking around the fitment, poor pour control, panel collapse after use, cap mismatch, and formula-film incompatibility.
Quote inputs
fill volume, viscosity, acidity, use case, channel, case pack, launch timing, target quantity, sku count, artwork status