Channel focus
unboxing, mailer fit, reorder signal, small-batch SKU testing, and customer storage after opening
Sample SKUs
Lemon Lime, Watermelon, Berry, Caffeine
Channel risk
Powder flow, flavor count, and regulatory panels need clean control.
Validation
Confirm powder density, moisture sensitivity, zipper contamination risk, scoop/headspace, static or dust behavior, and whether panels leave room for nutrition or claims. Common failure modes include powder in the zipper, clumping from moisture, dusty seal areas, unclear serving panels, and a pouch that tips because headspace was not planned.
Quote inputs
powder weight, serving count, claim copy, flavor count, channel, case pack, launch timing, target quantity, sku count, artwork status